The Wrong Book Is Expensive: Why Choosing the Right Book Is a Strategic Decision
Most authors think an expensive book is one that’s priced too high—and it feels like an expensive mistake if it […]
book marketing
5 Ways to Use Your Book to Grow Your Business or Brand
You published your book—now what? Discover a smart book launch strategy to make your book a business‑growth tool, not a one‑time event.
The Best Way to Promote a Book
Every author wants to know the best way to promote a book. And when you’re an indie or self-published author, identifying the best practices is even more critical. So, I’m going to offer my #1 top tip to getting your book marketing efforts off on the right foot. What you find may surprise you.
Forming and Using a Book Marketing Street Team with MWA Baltimore – April 2018
Though a lot of our marketing efforts have moved online, many authors still use a “street team” to help promote their books. This collaborative effort can be a powerful way to boost your signal! Join me as I team up with the Maryland Writers Association (MWA) Baltimore Chapter to present my instructional talk, “Forming and Using a Book Marketing Street Team.” This info-packed evening is coming at you on April 26, 2018, so mark your calendar.